• DocumentCode
    2777550
  • Title

    Supportive, Comprehensive and Improved Privacy Protection for Web Browsing

  • Author

    Malandrino, Delfina ; Scarano, Vittorio

  • Author_Institution
    Dipt. di Inf., Univ. di Salerno Fisciano (SA), Fisciano, Italy
  • fYear
    2011
  • fDate
    9-11 Oct. 2011
  • Firstpage
    1173
  • Lastpage
    1176
  • Abstract
    Protecting users privacy on the Web is becoming increasingly complicated because of the silent actions of third party sites that spy, collect data, aggregate information and build profiles, transparently to end users, to provide targeted advertising. On the Web, users are loudly concerned about the large amount of information left in many locations during their navigation and claim more protection to safely conduct their online activities. We present, in this paper, a supportive, comprehensive and improved approach for privacy protection to allow users to be aware of the risks of their navigation and to give them full control on effective actions to address online privacy threats. Our approach is validated by a Mozilla Fire fox extension, No Trace, that provides the feasibility of the techniques, and whose efficiency is thoroughly tested on an extensive data set for effectiveness, impact on users experience and performances.
  • Keywords
    Internet; data privacy; online front-ends; Mozilla Firefox extension; NoTrace; Web browsing; online privacy threats; privacy protection; targeted advertising; third party sites; Advertising; Browsers; Companies; Data privacy; Fires; Privacy;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Privacy, Security, Risk and Trust (PASSAT) and 2011 IEEE Third Inernational Conference on Social Computing (SocialCom), 2011 IEEE Third International Conference on
  • Conference_Location
    Boston, MA
  • Print_ISBN
    978-1-4577-1931-8
  • Type

    conf

  • DOI
    10.1109/PASSAT/SocialCom.2011.77
  • Filename
    6113277