A research of the advantages of Internet entrepreneurship based on microblog

In recent years, taking the network as medium, using Internet to conduct business online entrepreneurial activity obtained the unprecedented rapid development. Under the condition of the electronic commerce environment, the growth of new ventures in virtual community, enough popularity is the foundation of network enterprise survival, customer loyalty is the key to its continued growth, at the same time, the business enterprise market opportunities and resource acquisition also depends on the startup position in social networks and trust. As a new information dissemination form, high-speed transmission, weibo is much higher than before the speed and extent of any kind of media products. The emergence of weibo, also let Internet entrepreneurs to find opportunities and challenges brought by the new form of communication. For microblogging platform of network business to the current domestic research is still in the initial stage, the focus of the research is mainly in micro Po marketing advantage and strategy, this paper discusses the advantage for network based on microblogging platform research, through experience and observation on sina weibo, is the research of this article to provide a large number of examples and data support.