Title :
Application of model intelligent selection to tobacco market forecast
Author :
Zhang, Shuang ; Qiu, Congbao ; Hu, Fengyan ; Xu, Xiaoming
Author_Institution :
Software Coll., Northeastern Univ., Shenyang, China
Abstract :
Accurate forecast is the key for sales decision-making of tobacco commercial companies. Model selection plays an important role in sales forecast. This paper adopts expert system theory to model selection. Model knowledge tree is set up by selection rules to make knowledge structured and systematic. On the basic of model selection knowledge tree, build up model selection reasoning machine adopting framework reasoning and local-preference searching strategy. The method is applied successfully in marketing decision support system for a tobacco commercial company.
Keywords :
decision support systems; expert systems; marketing data processing; sales management; tobacco industry; expert system theory; local-preference searching strategy; marketing decision support system; model intelligent selection; model selection knowledge tree; model selection reasoning machine; sales decision-making; tobacco commercial company; tobacco market forecast; Application software; Concrete; Decision making; Economic forecasting; Educational institutions; Expert systems; Marketing and sales; Monopoly; Object oriented modeling; Predictive models; Expert system; Knowledge tree; Model selection; Tobacco marketing decision-making;
Conference_Titel :
Control and Decision Conference, 2009. CCDC '09. Chinese
Conference_Location :
Guilin
Print_ISBN :
978-1-4244-2722-2
Electronic_ISBN :
978-1-4244-2723-9
DOI :
10.1109/CCDC.2009.5191992