Pricing decisions for new and remanufactured products considering market risk

Author

Qiaolun, Gu ; Tiegang, Gao

Author_Institution

Sch. of Inf. Technol. & Eng., Tianjin Univ. of Technol. & Educ., Tianjin, China

fYear

2009

fDate

17-19 June 2009

Firstpage

1460

Lastpage

1464

Abstract

The remanufacturer/manufacturer will face some market risks when he sells the new and remanufactured products in the same market. There are two cases in the same market: Case I, the remanufactured product is indistinguishable from the new product; Case II, the remanufactured product is distinguishable from the new product. The different case has the different market risks. In this paper, we focus on the pricing decisions for new and remanufactured products considering the market risks in the same market. Based on the market risks, the optimal selling prices of the new and remanufactured products were given. In the end of the paper, a numerical example is given to illustrate the optimal results.

Keywords

pricing; market risk; optimal selling prices; pricing decisions; remanufactured products; Cost accounting; Educational institutions; Educational products; Educational technology; Information technology; Manufacturing processes; Marketing and sales; Pricing; Production; Stochastic systems; Market risk; New and remanufactured products; Pricing decision; Remanufacturer/Manufacturer;

fLanguage

English

Publisher

ieee

Conference_Titel

Control and Decision Conference, 2009. CCDC '09. Chinese

Conference_Location

Guilin

Print_ISBN

978-1-4244-2722-2

Electronic_ISBN

978-1-4244-2723-9

Type

conf

DOI

10.1109/CCDC.2009.5192230

Filename

5192230