Title :
Managerial communication: a listener-based approach to professional presentations
Author_Institution :
Sch. of Business Admin., Wayne State Univ., Detroit, MI, USA
fDate :
30 Oct-1 Nov 1991
Abstract :
Provides a listener-based approach to increase the effectiveness of managerial presentations, especially for professionals in the engineering field. The persuasive speaking strategies presented are based on both rhetorical theory and tested practices in businesses
Keywords :
engineering; human factors; management; professional aspects; technical presentation; voice communication; business practices; engineering; listener-based approach; managerial communication; managerial presentations; persuasive speaking strategies; professional presentations; rhetorical theory; Business communication; Engineering management; Fellows; Logic testing; Professional communication; Proposals; Public speaking; Qualifications;
Conference_Titel :
Professional Communication Conference, 1991. IPCC '91. Proceedings. The Engineered Communication., International
Conference_Location :
Orlando, FL
Print_ISBN :
0-7803-0482-9
DOI :
10.1109/IPCC.1991.172721
