Title :
Eye-Tracking Users´ Behavior in Relation to Cognitive Style within an E-learning Environment
Author :
Tsianos, Nikos ; Germanakos, Panagiotis ; Lekkas, Zacharias ; Mourlas, Costas ; Samaras, George
Author_Institution :
Fac. of Commun. & Media Studies, Nat. & Kapodistrian Univ. of Athens, Athens, Greece
Abstract :
Eye-tracking measurements may be used as a method of identifying userspsila actual behavior in a hypermedia setting. In this research, an eye-tracking experiment was conducted in order to validate the construct of cognitive style as a personalization parameter in adaptive e-Learning systems. The main research question was whether the verbalizer/imager axis of the cognitive style analysis theory reflects actual preferences in an e-learning environment and properly identifies learner types. The findings from a sample of 21 participants reveal statistically significant differences among types of learners; as hypothesized, imagers concentrate on visual content, verbalizers on text, while intermediates are placed in between.
Keywords :
computer aided instruction; adaptive e-learning systems; cognitive style analysis theory; eye-tracking user behavior; hypermedia setting; personalization parameter; verbalizer-imager axis; visual content; Adaptive systems; Computer science; Conference management; Context modeling; Electronic learning; Environmental management; Human computer interaction; Image analysis; Psychology; Technology management; cognitive style; e-learning; eye-tracking; personalization; user profiling;
Conference_Titel :
Advanced Learning Technologies, 2009. ICALT 2009. Ninth IEEE International Conference on
Conference_Location :
Riga
Print_ISBN :
978-0-7695-3711-5
Electronic_ISBN :
978-0-7695-3711-5
DOI :
10.1109/ICALT.2009.110
