Title :
The research on the pricing strategy of the skiing park
Author :
Yue, Xiaoning ; Chen, Daren
Author_Institution :
Sch. of Sci., Shenyang Univ., Shenyang, China
Abstract :
By introducing the Cobb-Douglas demand function and the cross-price elasticity of the skiing park, the relation between the requirement of the consumers and the unit-price has been established. With the profit of the skiing park owner as the objective function, the conditions of the maximizing the profit have been presented and the prices of all the service grading when the function of profit takes the maximum have been given. It is significant for making the most rational prices of the skiing park and maintaining the behalf of both the owner and the consumers.
Keywords :
pricing; profitability; Cobb-Douglas demand function; cross-price elasticity; pricing strategy; profit; skiing park; unit price; Computer science; Elasticity; Pricing; demand function; maximum; price elasticity; pricing; profit function;
Conference_Titel :
Control and Decision Conference (CCDC), 2010 Chinese
Conference_Location :
Xuzhou
Print_ISBN :
978-1-4244-5181-4
Electronic_ISBN :
978-1-4244-5182-1
DOI :
10.1109/CCDC.2010.5499003