• DocumentCode
    2865335
  • Title

    Organizational Social Media around the GLOBE

  • Author

    Schlagwein, Daniel ; Prasarnphanich, Pattarawan

  • Author_Institution
    Australian Sch. of Bus., Univ. of New South Wales, Sydney, NSW, Australia
  • fYear
    2011
  • fDate
    12-14 Dec. 2011
  • Firstpage
    924
  • Lastpage
    931
  • Abstract
    This exploratory empirical research looks at the impact of societal culture on organizational social media. Data from 500 organizations regarding their external use of social media has been collected and analyzed. The findings indicate that societal culture is indeed a determinator of organizational social media.
  • Keywords
    organisational aspects; social networking (online); GLOBE; exploratory empirical research; organizational social media; societal culture; Asia; Blogs; Cultural differences; Europe; Facebook; Media; Organizations; GLOBE; culture; enterprise 2.0; organization studies; social computing; social media; web 2.0;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Dependable, Autonomic and Secure Computing (DASC), 2011 IEEE Ninth International Conference on
  • Conference_Location
    Sydney, NSW
  • Print_ISBN
    978-1-4673-0006-3
  • Type

    conf

  • DOI
    10.1109/DASC.2011.154
  • Filename
    6118882