A Conceptual Model of Wiki Technology Diffusion

Wiki technology is an emerging trend making way in organizational environments. Although numerous benefits of using a Wiki in applications of collaborative knowledge creation and sharing have been reported, little research on the adoption and diffusion of Wiki technology has been published. The contribution of this paper is the theoretically informed emphasis on the need to consider a variety of contextual factors influencing Wiki technology diffusion. Implementations of Wiki technology should include careful consideration of organizational culture, as well as user perceptions of Wiki organizational compatibility, relative advantage, and complexity. Efforts should also be made to achieve and maintain a critical mass of Wiki users.