DocumentCode
2878499
Title
Strategic technology planning-developing roadmaps for competitive advantage
Author
Nauda, Alexander ; Hall, David L.
Author_Institution
HRB Systems, State College, PA, USA
fYear
1991
fDate
27-31 Oct 1991
Firstpage
745
Lastpage
748
Abstract
The authors describe a strategic technology planning process aimed at investing in technology as a corporate asset and a competitive weapon. The process systematically defines customer needs, assesses competitive posture, identifies new technologies for future growth, forecasts availability of key technologies, coordinates the need of many different business units, and develops roadmaps for competitive positioning. It also determines a realistic allocation of resources (people, funds, and facilities), and is integrated into the business planning and review cycle. The authors define the key activities of the process, its input requirements, and ways to measure the quality and control the performance of its implementation
Keywords
management; business planning; competitive posture; customer needs; resources allocation; strategic technology planning process; Companies; Educational institutions; Investments; Modems; Process planning; Resource management; Taxonomy; Technology forecasting; Technology planning; Weapons;
fLanguage
English
Publisher
ieee
Conference_Titel
Technology Management : the New International Language
Conference_Location
Portland, OR
Print_ISBN
0-7803-0161-7
Type
conf
DOI
10.1109/PICMET.1991.183788
Filename
183788
Link To Document