DocumentCode :
2878499
Title :
Strategic technology planning-developing roadmaps for competitive advantage
Author :
Nauda, Alexander ; Hall, David L.
Author_Institution :
HRB Systems, State College, PA, USA
fYear :
1991
fDate :
27-31 Oct 1991
Firstpage :
745
Lastpage :
748
Abstract :
The authors describe a strategic technology planning process aimed at investing in technology as a corporate asset and a competitive weapon. The process systematically defines customer needs, assesses competitive posture, identifies new technologies for future growth, forecasts availability of key technologies, coordinates the need of many different business units, and develops roadmaps for competitive positioning. It also determines a realistic allocation of resources (people, funds, and facilities), and is integrated into the business planning and review cycle. The authors define the key activities of the process, its input requirements, and ways to measure the quality and control the performance of its implementation
Keywords :
management; business planning; competitive posture; customer needs; resources allocation; strategic technology planning process; Companies; Educational institutions; Investments; Modems; Process planning; Resource management; Taxonomy; Technology forecasting; Technology planning; Weapons;
fLanguage :
English
Publisher :
ieee
Conference_Titel :
Technology Management : the New International Language
Conference_Location :
Portland, OR
Print_ISBN :
0-7803-0161-7
Type :
conf
DOI :
10.1109/PICMET.1991.183788
Filename :
183788
Link To Document :
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