CRM system based on user demand side response in the smart grid application

A large number of user information and all kinds of service information need to be processed in the smart grid. The best solution is to establish a set of perfect comprehensive customer relationship management system, the user and related service will build up a one-to-one connection. The CRM system will make the electric power enterprise´s marketing services and decision support, providing a solution to enterprise promptly collects various kinds of information from the feedback of the customer in the smart grid, When a lot of complex customer behavior, such as the information consumption, voltage level, power outages and other data will be collected and built a whole and structural database system, which is based on these data standardization, abstraction, and to provide power dispatching decision to support basis. It can improve load utilization, in order to achieve the peak load shifting, the purpose of reducing the load fluctuations.