The Power Generation Organization Competences and the Satisfaction of the Electricity Customers

In this article, issues are presented that justifies research linking competencies of a company that produces and sells electricity to the satisfaction of the electricity consumers. A set of competences known as organizational synchronization using the ETK framework (ETK refers to Emotional Intelligence, Technology Awareness and Knowledge Management) is analyzed. Synchronized organizations are usually successful and remain highly competitive in a global setting since they are able to move all their constituent components in concert and in harmony with each other so as to derive maximal synergy with the organization´s entirety. It is argued that although there are many studies and surveys about the electricity consumers´ satisfaction, there is no literature on the relationship between the competencies of a company and the electricity consumers´ satisfaction.