• DocumentCode
    2937843
  • Title

    Virtual Simulation and Augmented Interfaces for Business Models with Focus on Banking and Retail

  • Author

    Shoolapani, Biju ; Jinka, Parthasarathi

  • Author_Institution
    Global Technol. Office, Cognizant Technol. Solutions, Chennai, India
  • fYear
    2011
  • fDate
    5-8 Dec. 2011
  • Firstpage
    469
  • Lastpage
    473
  • Abstract
    Globally, priority for technology solutions is towards launching strategic cost restructuring in sourcing, processes and infrastructure. Banking and retail business drivers are explored in context of a maturity model to better understand future needs. Cost reduction and richer user experiences are identified as the primary objectives for banking and retail. Simulation and augmentation of business infrastructure can reduce cost and launch innovative solutions to market that would ease the challenge of servicing the millennial population. The study proposes a logical solution to create futuristic organizations by integrating virtual simulation, augmented interfaces and IT systems to meet the emerging challenges in retail and banking.
  • Keywords
    augmented reality; bank data processing; business data processing; retail data processing; user interfaces; IT system; augmented interface; augmented reality; banking; business infrastructure augmentation; business model; cost reduction; futuristic organization; maturity model; retail business; user experience; virtual simulation; Banking; Biological system modeling; Business; Computational modeling; Internet; Mobile communication; Social network services; Augmented Reality; Banking; Business and Technology maturity model; Connected User Experience; Millennial; Retail; Social; Virtual Simulation;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Utility and Cloud Computing (UCC), 2011 Fourth IEEE International Conference on
  • Conference_Location
    Victoria, NSW
  • Print_ISBN
    978-1-4577-2116-8
  • Type

    conf

  • DOI
    10.1109/UCC.2011.77
  • Filename
    6123459