DocumentCode :
2937843
Title :
Virtual Simulation and Augmented Interfaces for Business Models with Focus on Banking and Retail
Author :
Shoolapani, Biju ; Jinka, Parthasarathi
Author_Institution :
Global Technol. Office, Cognizant Technol. Solutions, Chennai, India
fYear :
2011
fDate :
5-8 Dec. 2011
Firstpage :
469
Lastpage :
473
Abstract :
Globally, priority for technology solutions is towards launching strategic cost restructuring in sourcing, processes and infrastructure. Banking and retail business drivers are explored in context of a maturity model to better understand future needs. Cost reduction and richer user experiences are identified as the primary objectives for banking and retail. Simulation and augmentation of business infrastructure can reduce cost and launch innovative solutions to market that would ease the challenge of servicing the millennial population. The study proposes a logical solution to create futuristic organizations by integrating virtual simulation, augmented interfaces and IT systems to meet the emerging challenges in retail and banking.
Keywords :
augmented reality; bank data processing; business data processing; retail data processing; user interfaces; IT system; augmented interface; augmented reality; banking; business infrastructure augmentation; business model; cost reduction; futuristic organization; maturity model; retail business; user experience; virtual simulation; Banking; Biological system modeling; Business; Computational modeling; Internet; Mobile communication; Social network services; Augmented Reality; Banking; Business and Technology maturity model; Connected User Experience; Millennial; Retail; Social; Virtual Simulation;
fLanguage :
English
Publisher :
ieee
Conference_Titel :
Utility and Cloud Computing (UCC), 2011 Fourth IEEE International Conference on
Conference_Location :
Victoria, NSW
Print_ISBN :
978-1-4577-2116-8
Type :
conf
DOI :
10.1109/UCC.2011.77
Filename :
6123459
Link To Document :
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