DocumentCode :
2944493
Title :
Using capacity as a competition strategy in a manufacturing duopoly
Author :
Chou, Yon-Chun
Author_Institution :
Nat. Taiwan Univ. Taipei, Taipei
fYear :
2007
fDate :
15-17 Oct. 2007
Firstpage :
1
Lastpage :
4
Abstract :
Capacity is a strategic factor of competition in asset-heavy industries. However, when demand is volatile, capacity expansion is hazardous to profits. In this paper, a game theory method is developed for analyzing whether capacity can be used as a competition strategy and for determining its sufficient conditions. We consider a manufacturing service duopoly of differentiated service prices and volatile demand. Sufficient conditions for Nash equilibrium of capacity expansion are derived for lognormal demand. Those conditions specify a choice space for the leader Arm to increase its own profit at the expense of the follower´s profit by aggressively expanding its capacity.
Keywords :
capacity planning (manufacturing); game theory; Nash equilibrium; capacity expansion; competition strategy; differentiated service price; game theory; lognormal demand; manufacturing duopoly; manufacturing service duopoly; volatile demand; Brownian motion; Capacity planning; Game theory; Manufacturing industries; Nash equilibrium; Semiconductor device manufacture; Sufficient conditions; Timing; Uncertainty; Virtual manufacturing;
fLanguage :
English
Publisher :
ieee
Conference_Titel :
Semiconductor Manufacturing, 2007. ISSM 2007. International Symposium on
Conference_Location :
Santa Clara, CA
ISSN :
1523-553X
Print_ISBN :
978-1-4244-1142-9
Electronic_ISBN :
1523-553X
Type :
conf
DOI :
10.1109/ISSM.2007.4446826
Filename :
4446826
Link To Document :
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