DocumentCode
2971130
Title
Research on Chinese Beer Market Based on Quantitative Analysis
Author
Sun Ying ; Chen Haoqing ; Wu Na
Author_Institution
Sch. of Econ. & Manage., Univ. of Sci. & Technol. Beijing, Beijing, China
fYear
2011
fDate
12-14 Aug. 2011
Firstpage
1
Lastpage
4
Abstract
China beer industry has been developing rapidly for years. Chinese market is known as the fastest growing beer market in the world. In order to analyze the Chinese beer market and find the way out to establish new brands, we have done a research and quantitative analysis on the Chinese market.
Keywords
beverages; China beer industry; Chinese beer market; quantitative analysis; Alcoholic beverages; Corona; Industries; International collaboration; Investments; Nervous system; Production;
fLanguage
English
Publisher
ieee
Conference_Titel
Management and Service Science (MASS), 2011 International Conference on
Conference_Location
Wuhan
Print_ISBN
978-1-4244-6579-8
Type
conf
DOI
10.1109/ICMSS.2011.5998590
Filename
5998590
Link To Document