Author_Institution :
Dept. of Tourism Manage., Jinan Univ., Guangzhou, China
Abstract :
Greenway network of the Pearl River Delta provides public with green open spaces for the low-carbon travel and outdoor leisure activities of people. The idea "green, ecological, livable, well-being" of urban greenway changes the citizen\´s trip mode and consumption concept. Greenway construction and utilization are still in the exploratory period in China, it is essential to research user\´s perception and satisfaction degree of completed greenway, which provides theoretical basis and empirical support for the planning and construction of greenway, to further enhance residents\´ well-being index and realize a low-carbon and livable life. Based on the related research findings at home and abroad, this paper takes a questionnaire survey to investigate the citizens\´ perception and satisfaction degree of urban greenway. It totally analyzes 260 questionnaires, using SPSS17.0 for data processing. Through factor analysis, the research extract 5 types of the principal component factor of citizens\´ perception from the 12 observation variables of greenway: accessibility, supporting facilities, service facilities, environmental improvement, ecological landscape. Then using correlation analysis and multiple linear regression analysis to identify the factors that have significant effects on the citizens\´ satisfaction from the 5 factors, the results are ecological landscape, accessibility and supporting facilities. From the analysis, this paper could find out attributes that the interviewee liked and complained about of greenway, then put forward some specific suggestions to the construction and development of greenway, thus promoting livable urban and rural areas construction and improving the citizens\´ well-being index.
Keywords :
customer satisfaction; ecology; environmental economics; environmental factors; principal component analysis; public utilities; railway industry; regression analysis; strategic planning; sustainable development; town and country planning; China; Guangzhou; Pearl River Delta; citizens perception; citizens satisfaction degree; citizens trip mode; correlation analysis; ecological landscape; environmental improvement; greenway construction; greenway planning; low carbon travel; multiple linear regression analysis; outdoor leisure activities; principal component factor; rural development; service facilities; urban development; urban greenway network; Cities and towns; Correlation; Green products; Indexes; Linear regression; Loading; Planning;