• DocumentCode
    2977711
  • Title

    Impact of Experience and Gender Differences on Users´ Perceptions on Mobile Game

  • Author

    Hu, Feng ; Liu, Yong

  • Author_Institution
    Zhejiang Normal Univ., Jinhua, China
  • fYear
    2010
  • fDate
    29-31 Oct. 2010
  • Firstpage
    1
  • Lastpage
    2
  • Abstract
    Based on the technology acceptance model, the paper developed a conceptual model for mobile game adoption. A questionnaire was developed built upon previous studies. A survey was then conducted, which received 267 useful responses. The results suggested that users perceive mobile game differently with regard to experience and gender difference. It is suggested that the users who have more computer game experience will be more likely to develop positive perceptions on mobile game. Also male users are more possible to positively perceive mobile game and to play mobile game.
  • Keywords
    computer games; gender issues; mobile computing; conceptual model; gender differences; mobile game adoption; technology acceptance model; user perceptions; Computational modeling; Computers; Consumer electronics; Context; Games; Industries; Land mobile radio;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Multimedia Technology (ICMT), 2010 International Conference on
  • Conference_Location
    Ningbo
  • Print_ISBN
    978-1-4244-7871-2
  • Type

    conf

  • DOI
    10.1109/ICMULT.2010.5629762
  • Filename
    5629762