A cooperative and competitive corporate culture promotes selling innovation: a case study of orix corpoation
Author :
Maim, M. ; Kusumi, T.
Author_Institution :
Okayania Shoka Univasity
Volume :
Supplement
fYear :
1998
fDate :
11-13 Oct. 1998
Firstpage :
1
Lastpage :
8
Keywords :
Computer aided software engineering; Marketing and sales; Technological innovation;
fLanguage :
English
Publisher :
ieee
Conference_Titel :
Engineering and Technology Management, 1998. Pioneering New Technologies: Management Issues and Challenges in the Third Millennium. IEMC '98 Proceedings. International Conference on
