DocumentCode
2997400
Title
Three expression froms of logo design—hyper-plane, dynamics and interaction
Author
Liu Pu ; Guan Jiaqing
Author_Institution
Wuhan Univ., Wuhan, China
fYear
2009
fDate
26-29 Nov. 2009
Firstpage
1624
Lastpage
1627
Abstract
In the information age, with new technology emerging, logo design concepts, expression forms and application scope have been greatly expanded, which are different from those of past graphic design. The article focused on the three new expression forms of logo design-3D, dynamics and interaction. The author tried to extract their different design languages from traditional ones, summarized their design methodology and design features, and further dug into them for the reasons of their emergence in order to get knowledge of the modern logo design trend and tried to provide new thoughts and references for designers.
Keywords
CAD; product design; user centred design; design languages; dynamics; expression forms; information age; interaction design; logo design concepts; Decision support systems; Digital; Dynamic Logo; Interactive Logo; Three-dimensional Logo;
fLanguage
English
Publisher
ieee
Conference_Titel
Computer-Aided Industrial Design & Conceptual Design, 2009. CAID & CD 2009. IEEE 10th International Conference on
Conference_Location
Wenzhou
Print_ISBN
978-1-4244-5266-8
Electronic_ISBN
978-1-4244-5268-2
Type
conf
DOI
10.1109/CAIDCD.2009.5375095
Filename
5375095
Link To Document