The sculpturing of aesthetic feeling about the product form based on the users´ aesthetic levels

From the esthetic aspects of the users,this article mainly proposes the design method of the product form esthetic feeling that is based on the users´ aesthetic levels. There are three levels to the users aesthetic feeling: The aesthetic feeling level X conveys the visual order and simplification of form, the Y aesthetic feeling express the product´s purpose, function,the thought communication or intention, while the Z aesthetic feeling is closely correlated with the fashion, style, and individual taste and culture. Owing to this three arrangement of aesthetic feeling characteristic, the designers could purposefully build esthetic feeling based on these three levels, On the first stage he can choose the designing method such as utilizing the specially form element and applying the rules of form aesthetic to mold the form order and the integrity of products; designer could also sculpture the product aesthetic feeling in the levels of function and operability, mold the product culture by various design method, arouse spiritual resonance to user in culture and values, we sculptures aesthetic feeling for product form thereby.