• DocumentCode
    3002899
  • Title

    The humanized service designs of dress brand terminal

  • Author

    Jie, Tang

  • Author_Institution
    Art & Design Coll., Guilin Univ. of Electron. Technol., Guilin, China
  • fYear
    2009
  • fDate
    26-29 Nov. 2009
  • Firstpage
    1317
  • Lastpage
    1320
  • Abstract
    The humanized service designs of dress brand terminal become one of the key factors for success in dress market because of the dress production homogenization. The humanized service designs include the designs of sales environment, cash register and information desk and the fitting rooms, air conditions, fragrance, background music etc. The favorable terminal-serving environment represents the style and taste of brand, and has the active effect on the value and image of brand.
  • Keywords
    clothing industry; customer services; product design; dress brand terminal; dress production homogenization; humanized service designs; terminal-serving environment; Advertising; Art; Clothing; Consumer electronics; Educational institutions; Fitting; Food industry; Frequency; Marketing and sales; Production; Design; Dress Brand Terminal; Humanized Service;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Computer-Aided Industrial Design & Conceptual Design, 2009. CAID & CD 2009. IEEE 10th International Conference on
  • Conference_Location
    Wenzhou
  • Print_ISBN
    978-1-4244-5266-8
  • Electronic_ISBN
    978-1-4244-5268-2
  • Type

    conf

  • DOI
    10.1109/CAIDCD.2009.5375377
  • Filename
    5375377