DocumentCode :
3028916
Title :
Online in-auction fraud detection using online hybrid model
Author :
Gupta, Priyanka ; Mundra, Ankit
Author_Institution :
Comput. Sci. & Eng., Central Univ. of Rajasthan, Ajmer, India
fYear :
2015
fDate :
15-16 May 2015
Firstpage :
901
Lastpage :
907
Abstract :
In this world of emerging technologies, online frauds are rapidly increasing with the increasing popularity of online shopping era. It has been identified in the past research that the shilling is main cause behind online auction frauds. Several researchers have proposed various methods to counter the possibility of shilling in online auction. In this paper we have proposed a mechanism which uses Hidden Markov Model to prevent and detect the online auction from shilling. Hidden Markov model is a statistical model which generates the probability sequence based on the bids applied by users. Further, in this paper we have examined the proposed mechanism by considering the different bidding habits of user and based on that habit we have shown the categorization of different bidding behaviors for different items categories.
Keywords :
Internet; electronic commerce; fraud; hidden Markov models; probability; retail data processing; statistical analysis; bidding behaviors; hidden Markov model; online hybrid model; online in-auction fraud detection; online shopping; probability sequence generation; statistical model; user bidding habits; Analytical models; Authentication; Automation; Clustering algorithms; Computational modeling; Hidden Markov models; Internet; Auction fraud; HMM; Shill Bidding;
fLanguage :
English
Publisher :
ieee
Conference_Titel :
Computing, Communication & Automation (ICCCA), 2015 International Conference on
Conference_Location :
Noida
Print_ISBN :
978-1-4799-8889-1
Type :
conf
DOI :
10.1109/CCAA.2015.7148504
Filename :
7148504
Link To Document :
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