Analysis of E-Commerce Application in Small Medium Enterprises - A Case Study of Beijing HaoCheng Dental Enterprise

Author

Tian, Ling ; Wang, Xiaohong ; Xue, Wanxin

Author_Institution

Sch. of Manage., Beijing Union Univ., Beijing, China

fYear

2009

fDate

13-14 Dec. 2009

Firstpage

218

Lastpage

221

Abstract

Beijing HaoCheng Dental enterprise, a Chinese small private dental enterprise to build e-commerce website actively for expansion of corporate, enhance the corporate image, optimize the structure of them, reduce procurement costs, Simplify treatment procedures and so on, was built in Sept 2007. This paper surveys the status quo of e-commerce application in Beijing HaoCheng Dental enterprise comprehensively from the perspective of technology, management, capital, operation and cooperation. The result indicates that, the status quo of e-commerce application in Beijing HaoCheng Dental enterprise is worrisome, which is obviously way behind other Small Medium Enterprises (SMEs). Based on the analysis and current development trend of e-commerce application in SMEs, this paper puts forward with some suggestions for Beijing HaoCheng Dental enterprise.

Keywords

Web sites; dentistry; electronic commerce; medical administrative data processing; small-to-medium enterprises; Beijing HaoCheng Dental enterprise; Chinese small private dental enterprise; SME; e-commerce Web site; e-commerce application; procurement cost; small-medium enterprises; treatment procedures; Biomedical imaging; Companies; Conference management; Dentistry; Engineering management; Image analysis; Information management; Information technology; Internet; Technology management; Beijing HaoCheng Dental enterprise; Small Medium Enterprises (SMEs); application; e-commerce (EC);

fLanguage

English

Publisher

ieee

Conference_Titel

Future Information Technology and Management Engineering, 2009. FITME '09. Second International Conference on

Conference_Location

Sanya

Print_ISBN

978-1-4244-5339-9

Type

conf

DOI

10.1109/FITME.2009.60

Filename

5380965