Title :
The incentive mechanism model of insurance agents
Author :
Chen, Min ; Wang, Bo
Author_Institution :
Sch. of Math. & Statistic, Xianning Univ., Xianning, China
Abstract :
Through the analysis of the incentive of mechanism, the paper put forward a model of the insurance agents in secure market, and the model can help the insurer give the insurance agents reward and punishment.
Keywords :
incentive schemes; insurance; marketing; incentive mechanism model; insurance agents; secure market; Analytical models; Companies; Contracts; Economics; Game theory; Insurance; Mathematical model; Expected utility; Incentive of mechanism; Insurance; Reservation utility; Reservation utility utility;
Conference_Titel :
Artificial Intelligence, Management Science and Electronic Commerce (AIMSEC), 2011 2nd International Conference on
Conference_Location :
Deng Leng
Print_ISBN :
978-1-4577-0535-9
DOI :
10.1109/AIMSEC.2011.6009906