Title :
Study on the price strategy of new and remanufactured products based on longitudinal difference model
Author_Institution :
Coll. of Econ. & Manage., South West Jiao Tong Univ., Chengdu, China
Abstract :
Along with the environment worsening, more and more enterprises intend to recycle and remanufacture the products. On the foundation of market segmentation, we used two periods longitudinal difference model to analyze the manufacturer´s optimal price engineering management in the monopolistic market. Finally, the paper proposed some management suggestions for the manufacturer.
Keywords :
manufacturing systems; pricing; recycling; longitudinal difference model; manufacturer optimal price engineering management; market segmentation foundation; monopolistic market; price strategy; product remanufacturing; Analytical models; Cost accounting; Decision making; Marketing and sales; Pricing; Production; Recycling; longitudinal difference model; market segmentation; remanufacturing;
Conference_Titel :
Artificial Intelligence, Management Science and Electronic Commerce (AIMSEC), 2011 2nd International Conference on
Conference_Location :
Deng Leng
Print_ISBN :
978-1-4577-0535-9
DOI :
10.1109/AIMSEC.2011.6010200
