• DocumentCode
    3172078
  • Title

    Analysis on Mobile E-Commerce Value-Chain

  • Author

    Yan, Mi

  • Author_Institution
    Sch. of Inf. Manage., Wuhan Univ., Wuhan
  • fYear
    2008
  • fDate
    17-19 Oct. 2008
  • Firstpage
    53
  • Lastpage
    56
  • Abstract
    This paper introduces the content, characteristics and current situation of mobile e-commerce, and points out that building the mobile e-commerce value chain is a practical problem in the development of mobile e-commerce. Using Porterpsilas value-chain theory, it tries to construct a mobile e-commerce value-chain. Then through analyzing the value-chain by SWOT, we can find the strategy of mobile e-commercepsilas development, which would benefit the economic development greatly.
  • Keywords
    electronic commerce; Porterpsilas value-chain theory; SWOT; economic development; mobile e-commerce value chain; 3G mobile communication; Buildings; Cellular phones; Conference management; Content management; Electronic commerce; Electronic government; Information analysis; Information management; Mobile communication; SWOT; mobile e-commerce value-chain; mobile electronic commerce;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Management of e-Commerce and e-Government, 2008. ICMECG '08. International Conference on
  • Conference_Location
    Jiangxi
  • Print_ISBN
    978-0-7695-3366-7
  • Type

    conf

  • DOI
    10.1109/ICMECG.2008.43
  • Filename
    4656594