DocumentCode
3176005
Title
Chinese Internet enterprise innovation strategy
Author
Liping, Yin ; Jinjin, Wei
Author_Institution
Coll. of Bus. Adm., Capital Univ. of Econ. & Bus., Beijing, China
fYear
2011
fDate
8-10 Aug. 2011
Firstpage
2870
Lastpage
2873
Abstract
This paper explore Chinese Internet enterprise micro innovation strategy through the case study method. We analyzes the nature of the innovation strategy, expounds the reason of its success. We propose industrial environment is very important external factor. Besides innovation features is critical internal factor.
Keywords
Internet; business data processing; innovation management; Chinese Internet enterprise microinnovation strategy; external factor; industrial environment; innovation features; internal factor; Browsers; Companies; Industries; Internet; Security; Software; Technological innovation; chinese firm; micro-innovation; strategy;
fLanguage
English
Publisher
ieee
Conference_Titel
Artificial Intelligence, Management Science and Electronic Commerce (AIMSEC), 2011 2nd International Conference on
Conference_Location
Deng Leng
Print_ISBN
978-1-4577-0535-9
Type
conf
DOI
10.1109/AIMSEC.2011.6010701
Filename
6010701
Link To Document