Title :
Optimization of the online order process for small and medium enterprises
Author :
Shi, Jianbin ; Qu, Lili
Author_Institution :
Bus. Coll., Guangxi Univ. for Nat., Nanning, China
Abstract :
This paper analyze the influence factors of online transactions for small and medium enterprises, raised two order processing modes of process and half process in online transactions. Adoption of business process reengineering, customer relationship management and supply chain management theory to analyze the online order process optimization and in accordance with the existing order process gives an optimization.
Keywords :
business process re-engineering; customer relationship management; optimisation; small-to-medium enterprises; supply chain management; business process reengineering; customer relationship management; online order process optimization; online transaction; small and medium enterprises; supply chain management theory; Companies; Educational institutions; Helium; Marketing and sales; Optimization; Supply chains; online transaction; order; process optimization; small and medium enterprises;
Conference_Titel :
Artificial Intelligence, Management Science and Electronic Commerce (AIMSEC), 2011 2nd International Conference on
Conference_Location :
Deng Leng
Print_ISBN :
978-1-4577-0535-9
DOI :
10.1109/AIMSEC.2011.6010912