Title :
Analyzing Customer Behavior Model Graph (CBMG) using Markov Chains
Author :
Márk, Kaszoó ; Csaba, Legány
Author_Institution :
Budapest Univ. of Technol. & Econ., Budapest
fDate :
June 29 2007-July 2 2007
Abstract :
Performance is one of the main challenges in designing an e-commerce or e-business application. This article proposes a new method for estimating one important parameter of system workload, the average visit length. In order to characterize system workload, common techniques, like Customer behavior model graphs (CBMG) or Markov chains can be applied. This paper introduces a new method for transforming CBMG graphs to stable Markov chains. It is proven by measurement results that the average visit length converge to the stationary distributions of the Markov chain representations. A new method for calculating the average recurrent time as the average session length is also presented.
Keywords :
Markov processes; electronic commerce; graph theory; Markov chain; customer behavior model graph; e-business application; e-commerce; system workload; Automation; Informatics; Intelligent systems; Length measurement; Navigation; Parameter estimation; Queueing analysis; Systems engineering and theory; Customer Behavior Model Graph (CBMG); E-Commerce; Markov chain; performance;
Conference_Titel :
Intelligent Engineering Systems, 2007. INES 2007. 11th International Conference on
Conference_Location :
Budapest
Print_ISBN :
1-4244-1147-5
Electronic_ISBN :
1-4244-1148-3
DOI :
10.1109/INES.2007.4283675