Title :
A simulation-based genetic algorithm for dynamic product assortment of high effect shelf in retailing store
Author_Institution :
Bus. Sch., East China Univ. of Sci. & Technol., Shanghai, China
Abstract :
Different shelf has different promotion effect for retail merchandise. High effect shelves are important and sparse resource for retailer. This paper developed a genetic algorithm used for dynamic adjusting product assortment of high effect shelves in retailing setting. A transaction simulation module was designed, which is based on the forecast of future demand intensity. The fitness function value of genetic algorithm can be measured through analyzing simulated transaction data. The simulation module can ensure the product assortment be dynamically adjusted with the transformation of demand.
Keywords :
genetic algorithms; inventory management; retailing; demand transformation; dynamic adjusting product assortment; dynamic product assortment; future demand intensity forecast; high effect shelf; retailing store; simulation based genetic algorithm; Algorithm design and analysis; Analytical models; Association rules; Data analysis; Demand forecasting; Displays; Genetic algorithms; Marketing and sales; Merchandise; Predictive models; association rule; genetic algorithm; shelf management;
Conference_Titel :
Service Systems and Service Management (ICSSSM), 2010 7th International Conference on
Conference_Location :
Tokyo
Print_ISBN :
978-1-4244-6485-2
DOI :
10.1109/ICSSSM.2010.5530118