• DocumentCode
    3298135
  • Title

    Notice of Retraction
    Consumer e-commerce psychology

  • Author

    Zhibin Chen

  • Author_Institution
    Dept. of Econ. & Manage., Sanming Univ., Sanming, China
  • fYear
    2010
  • fDate
    25-27 June 2010
  • Firstpage
    50
  • Lastpage
    53
  • Abstract
    Notice of Retraction

    After careful and considered review of the content of this paper by a duly constituted expert committee, this paper has been found to be in violation of IEEE´s Publication Principles.

    We hereby retract the content of this paper. Reasonable effort should be made to remove all past references to this paper.

    The presenting author of this paper has the option to appeal this decision by contacting TPII@ieee.org.

    The rise of e-commerce and development for enterprise marketing brings a new opportunity, but also to the traditional marketing has brought new challenges. From the consumer e-commerce trends and characteristics of psychological changes and constraints at the present stage of development of consumer e-commerce analysis of psychological factors to explore the face of modern enterprise networks specific consumer psychology, Operation to break the traditional way of thinking, the reform of the inherent marketing strategy, marketing, building for the new e-commerce operation mechanism.
  • Keywords
    consumer behaviour; electronic commerce; consumer e-commerce analysis; consumer psychology; e-commerce operation mechanism; enterprise marketing; psychological factors; Business; Conference management; Consumer behavior; Consumer electronics; Cultural differences; Educational technology; Internet; Monopoly; Psychology; Technology management; consumer psychology; e-commerce; modern enterprise;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Educational and Network Technology (ICENT), 2010 International Conference on
  • Conference_Location
    Qinhuangdao
  • Print_ISBN
    978-1-4244-7660-2
  • Type

    conf

  • DOI
    10.1109/ICENT.2010.5532124
  • Filename
    5532124