• DocumentCode
    3327369
  • Title

    Social network and agency activity: Wage, efficiency and market mechanism

  • Author

    Ou Rui-qiu ; Yao Can-zhong ; Yang Jian-mei ; Zhou Lian

  • Author_Institution
    Bus. Sch., South China Univ. of Technol., Guangzhou
  • fYear
    2008
  • fDate
    10-12 Sept. 2008
  • Firstpage
    1797
  • Lastpage
    1802
  • Abstract
    As a medium for communication and coalition, social network plays an important role in economic activities. This paper aims to study the influence of social network among merchants to agency activities by means of simulation based on corresponding game model. We find that if the average degree of the social network increases, the wage of agents will decrease and social efficiency will increase, but the probability of emergence of third-part institutions such as courts, which is the basis of modern market economy, will decrease. So we can come to the conclusion that the social network with high average degree can encourage the transactions between merchants and agents in short run, but it will restrain the emergence and development of modern market economy.
  • Keywords
    economics; game theory; agency activity; economic activities; game model; market mechanism; modern market economy; social network; Business communication; Complex networks; Conference management; Decision making; Economic forecasting; Engineering management; Environmental economics; Remuneration; Social network services; Technology management; agency activities; efficiency; games; market mechanism; simulation; social network;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Management Science and Engineering, 2008. ICMSE 2008. 15th Annual Conference Proceedings., International Conference on
  • Conference_Location
    Long Beach, CA
  • Print_ISBN
    978-1-4244-2387-3
  • Electronic_ISBN
    978-1-4244-2388-0
  • Type

    conf

  • DOI
    10.1109/ICMSE.2008.4669149
  • Filename
    4669149