DocumentCode :
3430747
Title :
Communications convergence
Author :
Colbeck, D.
Author_Institution :
Ericsson Ltd., UK
fYear :
1998
fDate :
29 Mar-1 Apr 1998
Firstpage :
258
Lastpage :
262
Abstract :
Communications convergence is a marketing concept that allows an operator to bundle or package services in such a way that the end-user can make choices that are independent of the underlying structure and access. Its attributes are: one bill, brand, number, shop, service (package), phone (per role). The objective of this paper is to explore the issues surrounding communications convergence, i.e. the trends, the drivers and the opportunities, the needs, and the solutions. This subject has already changed from being a purely telephony affair to one embracing all communications, and it is still evolving. The paper concentrates on the provision of telephone services
Keywords :
Internet; Internet; billing; brand; communications convergence; end-user; marketing concept; mobile radio; needs; opportunities; phone; services; telephony; trends;
fLanguage :
English
Publisher :
iet
Conference_Titel :
Telecommunications, 1998. 6th IEE Conference on (Conf. Publ. No. 451)
Conference_Location :
Edinburgh
ISSN :
0537-9989
Print_ISBN :
0-85296-700-4
Type :
conf
DOI :
10.1049/cp:19980052
Filename :
675179
Link To Document :
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