Title :
Field Research on Cyber-Entrepreneurial Risks for Undergraduates
Author :
Han, Jing ; Teng, Mike
Author_Institution :
Wenzhou Med. Sch., Coll. of Pharmacy, Wenzhou, China
Abstract :
Recently, cyber-entrepreneuship is commonly accepted by undergraduates, and its risks has been drawing great attentions from researchers. Based on case-study and semi-structured interviews for 20 cyber-entrepreneurial undergraduates, content analysis method (CAM) was used to identify five kinds of cyber-entrepreneurial risks: project risk, resource risk, management risk, technology risk and experience risk. Lastly, some effective measures have been put up to cope with entrepreneurial risks.
Keywords :
commerce; computer aided instruction; further education; innovation management; risk analysis; security of data; case study; content analysis method; cyber entrepreneurial risk; semi-structured interview; undergraduate field; Computer aided manufacturing; Educational institutions; Encoding; Innovation management; Interviews; Materials; Reliability;
Conference_Titel :
Database Technology and Applications (DBTA), 2010 2nd International Workshop on
Conference_Location :
Wuhan
Print_ISBN :
978-1-4244-6975-8
Electronic_ISBN :
978-1-4244-6977-2
DOI :
10.1109/DBTA.2010.5659087
