Title :
Media wars in children´s electronic culture: domesticating the world with Carmen Sandiego and the Mighty Morphin Power Rangers
Author_Institution :
Sch. of Cinema-Television, Univ. of Southern California, Los Angeles, CA, USA
Abstract :
The paper analyzes the strategies currently being used on commercial television to face the challenge of multimedia: the attempt to simulate the computer screen, to rival its promises of interactivity and “edutainment”, and to emphasize TV´s own promised values of free access and social mobility. The paper discusses how these dynamics operate in two series on the Fox Children´s network, The Mighty Morphin Power Rangers (the most popular kids´ show on television) and Where on Earth is Carmen Sandiego (an animated series based on Broderbund´s successful educational software)
Keywords :
entertainment; home computing; interactive television; multimedia systems; Fox Children´s network; TV; The Mighty Morphin Power Rangers; Where on Earth is Carmen Sandiego; children´s electronic culture; commercial television; computer screen simulation; edutainment; free access; interactivity; media wars; multimedia; social mobility; Analytical models; Computational modeling; Computer displays; Computer simulation; Distributed computing; Games; Home computing; Multimedia systems; TV; Watches;
Conference_Titel :
System Sciences, 1996., Proceedings of the Twenty-Ninth Hawaii International Conference on ,
Conference_Location :
Wailea, HI
Print_ISBN :
0-8186-7324-9
DOI :
10.1109/HICSS.1996.495328
