Title :
Informational Fairness in Service Market Under Asymmetrical Information and its Impact on Enterprises´ Behavior: Views Based on Role Integration of Multi-Parties Involvement
Author :
Yang, Kun ; Hua, Xinhui
Author_Institution :
Bus. Sch., Service Manage. Res. Center, Nankai Univ., Tianjin
Abstract :
This paper starts with informational fairness in the service market, reviews the theory of informational fairness and then analyzes the dynamic transformation of the service enterprises´ quality behavior and informational behavior under different environment. It further explores the role government, trade organization, consumer association, news media, staffs in service enterprises and customers should play in keeping the service enterprise from degenerating and creating a good environment with open information.
Keywords :
customer satisfaction; customer services; game theory; service industries; asymmetrical information; consumer association; customer satisfaction; game theory; government; news media; service enterprise informational behavior; service enterprise quality behavior; service market; trade organization; Decision making; Fasteners; Gallium nitride; Game theory; Government; Industrial relations; Information analysis; Reliability theory; Resource management; Uncertainty;
Conference_Titel :
Wireless Communications, Networking and Mobile Computing, 2008. WiCOM '08. 4th International Conference on
Conference_Location :
Dalian
Print_ISBN :
978-1-4244-2107-7
Electronic_ISBN :
978-1-4244-2108-4
DOI :
10.1109/WiCom.2008.1994
