A New Method of Calculating Client Expectation Contribution: Model and Case Study

The paper aims to explore a method to make a regression analysis of the client expectation contribution, the central factor in calculating clients´ assets, fit the calculating function for it, and use the function in the calculation to establish a measuring model. For illustration, it makes a case study of a certain branch of China Construction Bank in Hubei with its loan business of fixed assets in the catering and entertaining industry, showing how to apply the method and at the same time, offering both a goodness-of-fit test and a significance test of the results of the clients´ assets calculation.