Title :
Principles On Working With European Network Firms
Author :
Makovsky, Kenneth D.
Author_Institution :
Makovsky and Company
Keywords :
Books; Business; Companies; Cultural differences; Europe; Globalization; Public relations; Satellite broadcasting; Strategic planning; TV;
Conference_Titel :
Electro International, 1991
Conference_Location :
New York, NY, USA
DOI :
10.1109/ELECTR.1991.718173
