Web usage mining based on fuzzy clustering in identifying target group

Data mining focuses on the techniques of non-trivial extraction of implicit, previously unknown, and potentially useful information from very large amounts of data. Web mining can be defined simply as the application of data mining techniques to Web data. Web usage mining (WUM) is an important category in Web mining. Web usage mining is an important and fast developing area of Web mining where a lot of research has been done already. We improved the fuzzy clustering algorithm to find groups which share common interests and behaviors by analyzing the data collected in Web servers.