Title :
Business Models and Implementations of M-Commerce
Author :
Huang, Wei ; Qi, L.Y. ; Dong, L.H.
Author_Institution :
Coll. of Bus., Ohio Univ., athens, OH
Abstract :
This paper explores business model of m- commerce, based on a comprehensive literature review. Case study is used to illustrate successful m-commerce implementation in practice. Main problems as well as future research issues are presented and discussed finally.
Keywords :
electronic commerce; mobile computing; business models; m-commerce; Business; Communication industry; Companies; Educational institutions; Electronic commerce; Europe; Internet; Portals; Power generation economics; Wireless application protocol;
Conference_Titel :
Wireless Communications, Networking and Mobile Computing, 2007. WiCom 2007. International Conference on
Conference_Location :
Shanghai
Print_ISBN :
978-1-4244-1311-9
DOI :
10.1109/WICOM.2007.899
