• DocumentCode
    3511673
  • Title

    Aviation Remaining Seats Marketing Decision Support System Based on Revenue Management

  • Author

    Wang, Bin ; Zhang, Jinlong ; Wei, Siying

  • Author_Institution
    Sch. of Manage., Huazhong Univ. of Sci. & Technol., Wuhan
  • fYear
    2007
  • fDate
    21-25 Sept. 2007
  • Firstpage
    5729
  • Lastpage
    5732
  • Abstract
    The paper gives a definition about the remaining seats and constructs the framework of a revenue management and designs a revenue management decision support system for aviation remaining seats. Because of the characteristics of remaining seats, the paper considers the factors of marketing environment and combines the idea of marketing management with principles of revenue management. At last, an aviation remaining seats marketing decision support system is designed.
  • Keywords
    decision support systems; leisure industry; marketing; aviation remaining seats; decision support system; marketing; revenue management; Companies; Costs; Decision support systems; Economic forecasting; Energy management; Environmental management; Marketing management; Power system management; Production; Technology management;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Wireless Communications, Networking and Mobile Computing, 2007. WiCom 2007. International Conference on
  • Conference_Location
    Shanghai
  • Print_ISBN
    978-1-4244-1311-9
  • Type

    conf

  • DOI
    10.1109/WICOM.2007.1404
  • Filename
    4341179