The Strategy of Inventory Control with Consideration of Channels Research

In the traditional research of inventory control, the distribution of demand is gotten from the inventory control system (ICS) and central reservation system (CRS). But a few researchers pointed out that it is a general distribution, from which the result of inventory control is inaccurate. In fact, the revenue of the airline company from different channels is different, because of different distribution of demand for types of tickets and different final revenue (FR). The channels are becoming more and more important, as it increasing along with the development of the airline company. So, it is important to manage the channels appropriately to reserve enough tickets for the channels which can make more revenue for the airline company. This paper proposes three strategies based on EMSR model. And it is an initiation to research inventory control with consideration of sales channels