• DocumentCode
    3649254
  • Title

    CRM as integration environment of the process organization

  • Author

    Piotr Skopiński;Piotr Zaskórski

  • Author_Institution
    Military University of Technology in Warsaw, Faculty of Cybernetics ul. Gen. Sylwestra Kaliskiego 2, 00-908 Warszawa 49
  • fYear
    2012
  • Firstpage
    1029
  • Lastpage
    1033
  • Abstract
    In the paper attempts to identify the systemic aspects of the use of CRM tools for the integration of distributed processes organization. The overriding criterion for the applicability of CRM is to increase the efficiency of management the virtual organization. Presents the requirements and restrictions for the virtualization of access to technical resources, technology and information in the so-called. "Cloud" as a way to reduce costly IT investments especially in the SME-class organizations.
  • Keywords
    "Customer relationship management","Standards organizations","Marketing and sales","Companies","Databases"
  • Publisher
    ieee
  • Conference_Titel
    Computer Science and Information Systems (FedCSIS), 2012 Federated Conference on
  • Print_ISBN
    978-1-4673-0708-6
  • Type

    conf

  • Filename
    6354413