Hybrid Mobile Apps in the Google Play Store: An Exploratory Investigation

One of the most intriguing challenges in mobile apps development is its fragmentation with respect to mobile platforms (e.g., Android, Apple iOS, Windows Phone). Large companies like IBM and Adobe and a growing community of developers advocate hybrid mobile apps development as a possible solution to mobile platforms fragmentation. Hybrid mobile apps are consistent across platforms and built on web standards. How hybrid apps are performing in production settings is still highly debated, with limited objective evidence.In this paper, we present the first realistic investigation into mobile hybrid apps through a solid empirical strategy. Our goal is exploratory and we aim at identifying, analysing, and understanding the traits and distinctions of publicly available hybrid mobile apps within their real-life context. The study has been conducted by mining 11,917 free apps and 3,041,315 reviews from the Google Play Store, and analyzing them from both a technical and end users´ perception perspective. The results of this study build an objective and reproducible snapshot about how hybrid mobile development is performing "in the wild" in real projects.