Crowdsourcing: The Trend of Prior Studies

Crowdsourcing is view as major changes in current economy as it has revolutionary effects on organizations. Unlike previous outsourcing trends that practices closed inter-organizational relationships subject to the long-term legal contract, these new crowdsourcing practices take place in an open and virtual context, characterized with small and short-term deals. Crowdsourcing has been recognized as new industry that able to uplift the economy and bring significant benefits to business and people in general. Although the phenomenon of crowdsourcing is fairly new and still in a formative stage, the indications and predictions are optimistic. Under the recent Malaysian government initiatives called Digital Malaysia, various crowdsourcing efforts and programs have been introduced. This paper reports on the review of prior studies pertaining crowdsourcing from a general view.