Abstract :
The potential of Big Data is widely recognized and many are seeking fortunes with Big Data today, just as they once sought fortunes by heading West in America. While success was initially limited only by creativity and passion, over time we need civilization, with all its accompanying benefits and constraints. As the field of Big Data matures, it is approaching the end of the "Wild West" era. In this talk, I will suggest what the "civilized" era may look like.
