Title :
An analytical framework for market research and forecasting in the power supply industry
Author_Institution :
Darnell Group, Corona, CA, USA
Abstract :
The purpose of this paper is to propose a comprehensive analytical framework for market research and forecasting in the power supply industry. Within this analytical framework, there are three levels of analysis: macroeconomic conditions, business models, and technological developments, which correspond to a "macro-micro-macro" approach. Factors at each level of analysis affect market size, market growth and company market shares in different ways.
Keywords :
economic cybernetics; electricity supply industry; technological forecasting; business models; forecasting; macro-micro-macro approach; macroeconomic conditions; market growth; market research; market size; power supply industry; technological developments; Communication industry; Companies; DC-DC power converters; Economic forecasting; Electricity supply industry; Environmental economics; Macroeconomics; Market research; Marketing and sales; Power generation economics;
Conference_Titel :
Applied Power Electronics Conference and Exposition, 2003. APEC '03. Eighteenth Annual IEEE
Conference_Location :
Miami Beach, FL, USA
Print_ISBN :
0-7803-7768-0
DOI :
10.1109/APEC.2003.1179212
