مرکز منطقه ای اطلاع رساني علوم و فناوري - Mass customization of credit cards

DocumentCode :

412867

Title :

Mass customization of credit cards - approaches and challenges

Author :

Male, Jon

Author_Institution :

Research, New Media and Development, Cards Business, Royal Bank of Scotland

fYear :

2003

fDate :

27 Feb. 2003

Firstpage :

42644

Lastpage :

42661

fLanguage :

English

Publisher :

iet

Conference_Titel :

Mass Customization: Turning Customer Differences into Business Advantages, IEE Seminar on (Digest No. 2003/10031)

Conference_Location :

IET

Type :

conf

Filename :

1301660

Link To Document :