مرکز منطقه ای اطلاع رساني علوم و فناوري - Mass customization - turning customer differences into business advantage

DocumentCode :

412868

Title :

Mass customization - turning customer differences into business advantage

Author :

Maccarthy, Bart

Author_Institution :

MCRC, Operations Management Group, University of Nottingham, UK

fYear :

2003

fDate :

27 Feb. 2003

Firstpage :

42675

Lastpage :

42698

fLanguage :

English

Publisher :

iet

Conference_Titel :

Mass Customization: Turning Customer Differences into Business Advantages, IEE Seminar on (Digest No. 2003/10031)

Conference_Location :

IET

Type :

conf

Filename :

1301661

Link To Document :