Title :
Realization for Destination Marketing System Platform Based on Data Mining
Author :
Wang Ruijie ; Du Junping ; Guo Wensheng
Author_Institution :
Sch. of Inf. Eng., Univ. of Sci. & Technol. Beijing
Abstract :
In this paper we proposed the concepts of multi-agent and data mining technology. We established the design model of Destination Marketing System platform, presented the work flow of Destination Marketing System, and introduced the application of data mining technology on electronic trade platform in detail
Keywords :
data mining; marketing data processing; multi-agent systems; travel industry; Destination Marketing System platform; data mining; electronic trade platform; multiagent technology; Application software; Artificial intelligence; Computer network management; Computer science; Data engineering; Data mining; Databases; Electronic commerce; Heuristic algorithms; Identity management systems;
Conference_Titel :
Intelligent Systems Design and Applications, 2006. ISDA '06. Sixth International Conference on
Conference_Location :
Jinan
Print_ISBN :
0-7695-2528-8
DOI :
10.1109/ISDA.2006.253733
